Amazon Seller Feedback
Your feedback profile is a major influencing factor for every Amazon buyer. Negative feedback can be a make-or-break factor when a customer makes a decision to purchase from you over another seller. Chances are, even one or two instances of poor feedback will divert a customer’s attention elsewhere.
From the buyer's perspective, seeing negative feedback raises a red flag - why take the risk? Feedback removal can be performed quite effectively, but if it’s not handled with the proper attention to detail, it can be dangerous to your account health. The proper strategy for removing feedback is essential to safely and successfully clean up your feedback profile.
Why Negative Feedback Happens
Of course, the best way to avoid negative feedback is to provide 100% accurate product listings - but you’ll always have difficult customers. Many Amazon shoppers actually don’t even realize they are making a purchase from you, an individual seller - many shoppers actually view Amazon as one consolidated marketplace. A surprising amount of people who shop on Amazon do not have any knowledge of third party merchants.
Avoiding negative feedback completely is nearly impossible for any seller. We understand that maintaining the standard of customer service that Amazon expects is incredibly difficult. Buyers are accustomed to Amazon Prime, and they often make unreasonable demands for refunds and replacements. Too many of these demands will drain your budget - but it is difficult to judge when it’s appropriate to say no to a buyer’s request. Once their needs are not met, frustrated customers might take other actions that hurt your Amazon business, including poor reviews and negative feedback.
To prevent these issues, communicating with your customers is crucial. It’s important to create your policy pages on Amazon with clear details about your return and refund policies - this way, if you need to tell a buyer “no”, they will have documentation that states the same.
Our Feedback Services Include...
- Full report of all neutral and negative feedback cases left on your profile
- Complete feedback analysis
- Identification of and filing for cases eligible for feedback removal
- Comprehensive report of each case successfully removed